I’m Ally Leedy, a designer and curator based on the beautiful Bellarine Peninsula in Geelong, Australia. I started soulfruit design co during the COVID‑19 lockdowns while renovating my own home — a reminder of how much a space can support and uplift us.

My perspective comes from 15 years in the art and design industry in the United States, along with studies in art history and curating in Melbourne, London, and Philadelphia. I completed my MA at the University of Melbourne and spent time lecturing in art and design.

Today, I offer interior consultations for homes and commercial spaces, working with trusted local trades to bring ideas to life. My approach, in both interiors and digital design, is intuitive, expressive, and centred on the people who will inhabit the space.

Let’s get started!